做汽车销售，如何去开拓顾客？英文双语对照

汽车销售员前景好，但是放到个人的身上，如果不努力向前，那只能留在销售的最低层。下面是一线汽车销售员要具备的一些知识体系及素质要求。

　　知识背景：汽车市场环境、汽车产品知识、汽车销售常识、汽车销售方法、汽车服务流程。

　　职业能力：客户开发能力、客户服务能力、沟通谈判技巧、销售促成能力、客户管理能力。

　　个人素质：职业态度端正、职业道德良好、心态乐观进取、适应团队文化、基础功底扎实。

　　随着对汽车销售员要求的提高，相对应的出台了对于汽车销售员的资格认证，共分四个等级：汽车营销员、助理汽车营销师、汽车营销师、高级汽车营销师。而不同的级别，收入水平差距可达五倍以上。

　　如何成为一名优秀的汽车销售员呢?

　　其一，做为汽车销售员自己一定要喜欢这份工作，只有这样，才能拥有良好的心态，全身心的投入工作；

　　其二，汽车销售员要掌握正确的方法和技巧，也就是说，参加培训，有合适的领路人；

　　第三，汽车销售员要注重性格培养和专业知识积累，培养自己以诚待人，诚信为本的专业精神。

　　同时，汽车销售员还要借鉴资深Sales的经验，少走弯路，节省时间及金钱，也是一个刚入门的汽车销售员需要注

　　汽车销售员销售技巧--如何寻找目标客户

　　增多潜在客户的渠道：

　　１.朋友介绍参加车展举办的各种试乘试驾活动驾校、汽车俱乐部、汽车维修厂等汽车潜在客户集中的单位或场所老客户介绍售后服务人员介绍电子商务，汽车相关的网站论坛电子邮件直邮（DM）直邮（DM）也是帮助您大量接触客户的一个好办法。

　　2.销售信函电话

　　电话最能突破时间与空间的限制，是最经济、有效率的接触客户的工具，您若能规定自己，找出时间每天至少打五个电话给新客户，一年下来能增加1500个与潜在客户接触的机会。

　　3.展示会

　　扩大您的人际关系（特别是目标客户集中的团体或场所），参加各种社团活动，参加一项公益活动，参加同学会。

　　4.建立顾客档案：更多地了解顾客

　　如果顾客对你抱有好感，你成交的希望就增加了。要使顾客相信你喜欢他、关心他，那你就必须了解顾客，搜集顾客的各种有关资料。所有这些资料都可以帮助你接近顾客，使你能够有效地跟顾客讨论问题，谈论他们自己感兴趣的话题，有了这些材料，你就会知道他们喜欢什么，不喜欢什么，你可以让他们高谈阔论，兴高采烈，手舞足蹈……只要你有办法使顾客心情舒畅，他们不会让你大失所望。”

本文来自：业务员网

Prospect of the member that the car is sold is good, but on the body that puts an individual, if do not try hard forward, that can stay in the lowermost layer of the sale only. The system of a few knowledge that the member that car of a gleam of is sold should have and quality requirement are below.

Intellectual setting: Method of sale of common sense of sale of knowledge of product of car market environment, car, car, car, car serves technological process.

Professional ability: Facilitating ability of client development capacity, client service ability, communication negotiation skill, sale, client runs ability.

Individual quality: Professional manner morality of decorous, profession good, state of mind is hopeful enterprising, get used to strength of group culture, foundation solid.

Rise as what ask to the member that the car is sold, published the qualificatory attestation to the member that the car is sold relative to what answer, assign a grade in all: Car sale member, division of division of assistant car sale, car sale division, advanced car sale. And different level, income level difference can amount to fivefold above.

How to become the member that is an outstanding car sold?

One of, him member that sell as the car must like this job, only such, ability has good state of mind, the investment of systemic heart works;

Secondly, the member that the car is sold should master accurate method and skill, that is to say, attend groom, have person of right lead the way;

The 3rd, the member that the car is sold should pay attention to temperament training and professional knowledge to accumulate, him education with sincere need a person, sincere letter is this professional spirit.

In the meantime, the member that the car is sold draws lessons from the experience of senior Sales even, take roundabout way less, save time and money, the member that the car that also is a firm introduction is sold needs to note

The member that the car is sold sells skill- - how to seek cause client

Increase is potential the client's channel:

１ . Extra buses or trains of friend introduction ginseng is exhibited hold all sorts of trying try drive an activity to drive the car such as factory of club of school, car, vehicle maintenance and repair business affairs of electron of introduction of personnel of after service of introduction of old client of the unit that potential client centers or place, the website forum email related the car is mailed continuously (DM) straight mail (DM) also be a tweak that helps you contact a client in great quantities.

2. Sell letter telephone call

The phone can break through the limitation of time and space most, be most the economy, businesslike tool that contacts a client, if you can set oneself, find out time to hit 5 phones to give new client at least everyday, come down one year to be able to increase 1500 chances that contact with potential client.

3. Reveal meeting

The human relation that enlarges you (especially the group that cause client focuses or place) , enter all sorts of mass organizations activities, enter activity of a commonweal, attend homecoming.

4. Establish client record: Know a customer morely

If the client holds good opinion to you, the hope that you clinch a deal increased. Should make the client believes you like him, care him, then you must know a customer, all sorts of concerned data of collect client. All these data can help you approach a customer, make you can follow client discussion issue effectively, discuss the topic that themselves is interested in, had these stuff, you can know what they like, what to like, you can let them harangue, elated, happy to dance... want you to method makes a client pleasurable only, they won't let you to one's great diappointment. They won't let you to one's great diappointment..

The article comes from: Clerk net