企业文化一:像狼一样进攻
任正非明确提出狼性生存法则:“企业要发展就要发展一批狼,狼有三大特征,一是敏锐的嗅觉;二是不屈不挠,奋不顾身的进攻精神;三是群体奋斗意识。”这三个品质正是华为狼性文化的精髓。
企业文化二:以奋斗者为本
根据华为人的理解,奋斗者首先能够为他所服务的企业、客户创造实实在在的价值;奋斗者会通过自己的努力和付出,提升个人的总和能力,实现个人成就;奋斗者是能为整个社会前进发展作出一定贡献。
企业文化三:烧不死的鸟就是凤凰
任正非曾经在《至新员工书》中写到:“您有时会感到公司没有您想象的公平。真正绝对的公平是没有的,您不能对这方面期待太高。但在努力者面前,机会总是均等的,只要您不懈的努力,您的主管会了解您的。要承受得起做好事反而受委屈,烧不死的鸟就是凤凰,这是华为人对待委屈挫折的态度和挑选干部的准则。没有一定的承受能力,今后如何能做大梁。”
企业文化四:做好自我批评的工作
实际上,无论是自我反省,还是自我批评,都和华为的危机意识有关。通过制度上的变革和约束,有效的提升员工进行自我批评和积极性,也确保了华为公司内部形成良好的自我批评的氛围。华为创造“心声社区”,在这个开放的社区里,任何人都可以对他人提出中肯的批评,也可以在里面做自我检讨、自我分析。
企业文化五:奉献精神存在于每一个华为人的基因
华为将员工的奉献精神从过去的“干了多少工作、吃了多少苦、为企业创造了多少价值”狭隘的观念中挣脱出来,让员工不仅要对自己的工作、对自己所在的工作岗位负责,还要对客户负责,更重要的是员工要将个人目标和企业目标相结合,要将个人的责任感与企业的社会责任感结合起来,通过自身的努力和奉献,来增强企业的社会地位以及社会影响力。
企业文化六:把握《华为基本法》的基本理论
实际上,《华为基本法》主体结构由两部分构成,一是核心价值观,它强调追求什么,不追求什么,以及为什么要有这样的追求,这是企业文化的核心内容;二是基本政策体系,它强调如何追求,即系统的做事原则,涵盖了企业的决策系统、行为准则等内容,这是华为企业文化的具体表现。仔细进行分析,就会发现这两个部分中的每一个细节都能够体现出华为与众不同的文化特质。
企业文化七:狼性文化中的人性化管理
企业的管理最终都是对人的管理,人是企业中最重要的因素,因此华为一直强调要保护个人的利益,要给予员工更多的尊重和信任。狼性文化虽然有助于提升员工的工作状态,但是也对员工的生活带来了很多负面影响。一个好的企业不仅应该具备好的制度,还要注重人文情怀,要具备足够的人情味,不仅对员工的工作要关心,对员工的生活也要关心,这样能够让员工更容易产生主人翁意识和归属感。
企业文化八:用诚信来打造企业的品牌
多年来,任正非始终坚持诚信做人、诚信做生意的原则,从来不会对客户弄虚作假,不会刻意将一些残次品卖给客户。华为走到今天,就是靠着对客户需求给予宗教般的信仰和敬畏,坚持把对客户的诚信做到极致。
企业文化九:公平不是搞平均主义
华为不提倡绝对的公平主义,也不赞成实行平均主义的企业文化。华为只负责为员工创造一个相对公平的竞争环境。这种公平制度的公平性主要体现在4个方面:遵循价值规律,按外部人才市场的竞争规律决定公司的价值分配政策;引入内部公平竞争机制,确保机会均等,而在分配上充分拉开差距;树立共同的价值观,使员工认同公司的价值评价标准;以公司的成就和员工的贡献作为衡量价值分配合理性的最终标准。
企业文化十:细节决定一切
很多用户在使用华为手机后,就会发现华为手机的技术未必是市场上最先进的,华为手机的价格也未必是市场上最低廉的,华为手机的各种性能也未必是最全面的,可是经过对比,用户就会发现华为手机用起来很舒适,也很方便,而且性价比也很高。实际上,用户之所以产生华为手机很好用的想法,就在于华为手机对于细节的把握非常到位。作为一个以市场为导向、以客户需求为主的品牌,华为手机并未盲目追求技术上的先进,而是主张以用户的实际体验为设计需求。
在华为人看来,任何一个企业的工作都是都是由一个个细节拼凑而成的,没有对细节的关注,企业的整体工作就会显的粗放和不够精细。而精细化一直以来都是华为追求的目标,一直都是华为在重点打造的模式。
Company culture one: Attack like the wolf
Ren Zhengfei puts forward wolf sex clearly to live law: "The enterprise wants development to be about to develop a batch of wolves, the wolf has 3 big features, it is the smell of acumen; 2 it is inexorable, the aggression spirit that dash ahead without thinking one's safety; 3 it is group struggling consciousness. " these 3 character are China the marrow of culture of the sex that it is a wolf.
Company culture 2: In order to struggle person for this
Basis China is the person's understanding, the industry that the person that struggle can serve for him above all, client creates real value; The person that struggle can try hard through his and pay, promote the individual's summation capability, achieve individual success; The person that struggle is to be able to be development of whole society advancement to make certain contribution.
Company culture 3: Burning amaranthine bird is phoenix
Ren Zhengfei once was in " to new employee book " in write: "You can feel the company does not have the fairness that you imagine sometimes. Truly sheer fairness is done not have, you cannot expect to this respect too tall. But before the person that be in hard, the opportunity always is equal, want your indefatigable effort only, your director can understand you. Should bear to rise do a favour to be upset by unkindness instead, burning amaranthine bird is phoenix, this is China the manner that treats grievance setback for the person and the standard that pick a cadre. Did not bear certainly ability, how will do crossbeam henceforth. How will do crossbeam henceforth..
Company culture 4: Do the work of good self-criticism
Actually, no matter be ego introspection, still be self-criticism, the crisis consciousness that Dou Hehua is is concerned. Go up through the system change and restrain, active promotion personnel undertakes self-criticism and initiative, also ensured China the atmosphere that forms good self-criticism for company interior. China for creation " aspirations community " , in this open community, anybody can offer critical criticism to other, also can do analysis of ego self-criticism, ego inside.
Company culture 5: Consecratory spirit consist in each China the gene of humanness
China for the consecratory spirit employee from in the past " did how many work, took how many pain, created how many value for the enterprise " emergence is earned to come in narrow idea, let employee want the job to oneself, work station that is in to oneself to be in charge of not only, be in charge of to the client even, more important is employee should combine individual target and company goal, the tie of social sense of responsibility that wants the sense of responsibility the individual and company rises, pass the effort of oneself and dedication, will strengthen the social class of the enterprise and social force.
Company culture 6: Hold " Hua Weiji this law " basic theory
Actually, " Hua Weiji this law " main body structure is formed by two parts, it is core viewpoint of value, it emphasizes what going after, what to go after, and why should have such pursuit, this is the core content of company culture; 2 it is basic policy system, it emphasizes how be being gone after, namely of the system work principle, covered the content such as the decision-making system of the enterprise, code of conduct, this is China the incorporate that is company culture. Undertake an analysis carefully, each detail that can discover these two parts are medium can be reflected piece China the culture that is extraordinary is idiosyncratic.
Company culture 7: The human nature in wolf sex culture turns management
The management of the enterprise is final the management that is pair of people, the person is the mainest factor in the enterprise, accordingly China the interest that protects an individual to emphasize wanting all the time, want to give employee more esteem and credit. Although wolf sex culture conduces to the working condition that promotes employee, but also brought a lot of negative effects to the life of employee. A good business should have good system not only, pay attention to humanitarian feelings even, want to have enough the milk of human kindness, want to care to the job of employee not only, also want to care to the life of employee, can make employee easier produce master consciousness and attributive move so.
Company culture 8: Will make the brand of the enterprise with sincere letter
Come for years, ren Zhengfei holds to sincere letter to be an upright person from beginning to end, the principle of sincere letter deal, won't be opposite client practise fraud, won't sell a client defective goods of a few incomplete painstakingly. China to go to today, it is recumbent give religion to client demand the belief like and awe-stricken, hold to a sincere letter to the client to achieve perfection.
Company culture 9: Fairness is not to do equalitarianism
China to do not promote absolutely fair doctrine, also disapprove of the company culture that executes equalitarianism. China the competitive environment that creates an opposite fairness to be in charge of be employee only. The fair sex of this kind of fair system basically reflects in 4 respects: Abide by law of value, the value that decides a company by the competitive law of outside talent market distributes policy; Introduce mechanism of in-house and fair competition, ensure principle of equal opportunity for all, and allocating go up to pull open difference adequately; Establish collective viewpoint of value, the value that makes employee agrees with a company evaluates a standard; Serve as the final level that measures value allocation rationality with the contribution of the achievement of the company and employee.
Company culture 10: Detail decides everything
A lot of users are being used China after be a mobile phone, meet the technical may not that discovery China is a mobile phone is the most advanced on the market, china the price that is a mobile phone also may not is cheap of the lowest on the market, china all sorts of function that are a mobile phone also may not is the most comprehensive, but pass contrast, the user is met discovery China is used for the mobile phone very comfortable, very convenient also, and sexual price is compared very tall also. Actually, the user arises China for the mobile phone very good used idea, it is a mobile phone in Yu Hua to detail hold blame haunt. Serve as to be the oriented, brand that gives priority to with client demand with the market, china what go after a technology not blindly to go up for the mobile phone is advanced, advocate the practical experience with the user is design requirement however.
In China humanness looks, the job of any enterprise is it is by each detail is medley and become, without the attention to detail, the extensive that the integral job of the enterprise can show and not quite careful. And change subtly all the time since it is China the target that is pursuit, it is all the time China the pattern that makes mainly to be in.