1、全员参与,提炼企业文化。在企业文化建设之初,最容易出现的问题,就是少数人依据自己的意愿,坐在房子里凭空确定企业文化,最终导致企业文化变成了形而上学的文字,既不能体现企业的特点,又没有得到员工的认同。所以在企业文化建设之初,就应该以企业所有者和核心团队为主,提出企业文化建设的方向和总的原则、大的框架,尔后分部门、阶层组织员工开展大讨论,结合企业发展实际、所处行业特点、员工队伍现状、未来发展规划等,对企业文化的核心元素进行梳理提炼,形成企业文化的初稿。
2、反复讨论,确定企业文化。企业文化的初稿出来后,要由企业文化主导部门牵头,携手企业文化专家,由企业文化专家提供一般模板后,先征求企业领导意见,后发动全体员工讨论修改;再征求领导意见,再发动员工讨论修改;再征求企业文化专家和企业领导意见,再发动员工讨论修改,最后由企业领导和企业文化专家面对面讨论确定的方式,对企业文化相关内容进行反复的讨论修改,以保证企业文化内容科学、合理,具备企业的鲜明特色,充分反映企业的愿景、使命、精神、理念和核心价值观。在这个过程中,一些企业容易出现没有主导部门负责,完全交由专业机构承办,从而导致企业文化内容没有充分反映本企业的特色的问题;一些企业容易出现只重领导意见,轻视员工意见,导致企业文化内容员工看不懂或不能理解的问题;一些企业容易出现缺乏企业文化专家主导把关,导致企业文化内容不全面、不周密、不系统的问题。
首先要把宿舍卫生放在第一位,因为卫生是给人留下好印象的开始。所以呢,制定一个计划,每天按时按质打扫卫生,这是很有必要的。另外一点就是物品的摆放,什么东西该摆在那里,这根据宿舍的具体情况自己规定,目的就是方便、快捷、不妨碍正常生活。
文明宿舍还离不开宿舍文化的建设,那如何建设宿舍文化呢。我觉得应做到以下两点,第一作为学生,学习是头等大事,那么宿舍学习氛围就应该比较浓重。第二,墙上的粘贴物也要具有文化的色彩,不要粘贴什么乱七八糟的东西,可以是名人名言啊,优美的风景图画等等。
广西龙胜:民族山城增添文化鼓楼
12月25日,在广西桂林市龙胜各族自治县县城滨江公园,工人在新建的文化鼓楼上施工。今年以来,广西桂林市龙胜各族自治县按照民族特色的建设标准,在县城滨江公园建设具有侗族特色的文化鼓楼,鼓楼内部设置有文化戏台、书画室、老年人活动室等,着力为居民提供温馨舒适的文化家园。
鼓楼是少数民族的重要建筑标志,是居民举行集会、议事、文化娱乐的活动场所。近年来,广西桂林市龙胜各族自治县积极完善公共文化基础配套设施,进一步提升公共文化服务功能,不断提升辖区居民生活的幸福感、获得感。
确立生态文化准则 (1)明确企业宗旨 这就是说企业要自觉地将保护生态环境纳入到企业宗旨之中。 马克思在{1844 年经济学哲学手稿》中指出:"动物只是按照它所属的那个种的尺度和需要来构造,而人懂得按照任何一个种的尺度来进行生产,并且懂得处处 都把内在的尺度运用于对象。因此,人也按照美的规律来构。
物流企业品牌文化体现物流企业的形象和精神。树立良好的企业形象, 需要企业文化的支撑。现代物流企业, 从领导水平到员工素质, 从产品质量到管理设施, 从环境建设到产品开发, 无不渗透文化的因素, 无不体现着物流企业形象。
物流企业品牌文化是物流企业的一种内涵。有别于周围环境的物流企业自成系统, 其内部各种机制的协调运行离不开企业文化。
现在,人才竞争是很激烈的,为打造有序的企业团队,人们一定要进行企业文化建设,和谐的企业文化建设可逐渐改变自身的运营模式,也为企业未来发展注入持续动力。什么是企业文化建设呢?企业文化建设是自身文化理念形成、塑造及传播的过程,建设是关键的部分。企业文化建设能把不同部门员工融合在一起,企业自身的凝聚力和战斗力也会不断提升,企业文化建设是企业的灵魂,能推动企业健康发展。
每一家企业都有文化建设需要,而不同企业文化建设的内容、方法是不一样的,企业要从自身实际角度进行。什么是企业文化建设呢?企业理念建设是前提,任何一家企业都建设完善的管理制度,岗位管理制度、员工关系和行为管理、危机管理等,是企业理念建设的主要构成。每一家企业的经营方式、规模、运营主体都不一样,复为会根据实际情况进行企业理念建设,这样方面建设能规范员工的行为,为企业文化建设打下坚实的基础;员工是企业文化建设的主题,进行这方面建设要把所有员工融入进来,这样企业文化才能有效传播,企业内部的报刊和论坛、各种文化宣传、内部沟通等,是主要传播方式。
进行企业文化建设还要创建和谐的团队精神,团队精神具体是指企业内部每一位员工间的集体理念,这是形成凝聚力的主要途径。什么是企业文化建设呢?企业团队精神打造是主要内容,管理者可以在团队协作体系中分配任务,每一位协作都能系统中体现,这样能明确不同员工的职责,避免权责不明或推诿问题出现;进行企业文化建设还要进行培训,通过线上或是员工的零碎时间进行企业文化培训,这种培训方式没有固定的时间、地点要求,为起到预期的培训目的,企业管理者要规范培训时间,进一步 提升所有员工的水平。
——李健熙:韩国三星集团会长
“生鱼片理论”,意思是新产品就像生鱼片一样,要趁着新鲜赶快卖出去,不然等到它变成“干鱼片”,就难以脱手了。而电子产品的开发与推销也是同样的道理,要在市场竞争展开之前把最先进的产品推向市场,放到零售架上。这样,就能赚取由额外的时间差带来的高价格。但你只要迟到两个月,就毫无竞争优势可言。
包含:企业理念、行为文化、视觉形象。
一、企业理念
(1)不断开拓新产品、新市场;
(2)不断加强、扩大和更新现有的产品生产线,发展现有市场;
(3)不断努力,更不断改进产品品质,缩短产品周期时间。
二、行为文化
(1)规章制度:企业理念能够落实,最重要的应该表现在企业的规章制度中,使员工的行为能够体现出企业理念的要求。如员工行为规范、公共关系规范、服务行为规范、危机管理规范、人际关系规范等。
(2)工作与决策:企业理念必须反映到企业的日常工作和决策中,企业领导应该以身作则,使员工有效仿的榜样。
(3)典礼、仪式:必不可少的各类典礼和仪式可以有效推广企业理念,丰富生动地贯彻到各个方面。如企业各类会议、展览、庆典以及企业内部外部节日等。
(4)典范、英雄:为了实施和贯彻企业理念,需要有各个部门及员工学习的榜样,树立典范或优秀人物可以让所有的员工感受到切实的影响。
(5)传播途径、教育培训:要有效的传播企业理念,共享价值体系,也为了让员工切实参与到企业文化中,就需要建立畅通而多样化的途径。如内部网络、报刊、论坛、宣传阵地。并利用这些途径经常性地对员工进行教育和培训。
三、视觉形象
基本元素设计应遵循以下几个原则:
1、要能担当公司理念,精神的象征;
2、可以长久使用,与公司远景相适应;
3、是否易于识别,具有艺术的美感;
4、是否与其他行业具有良好差别性;
5、有无类似;
6、放大、缩小、黑白阴阳变化时是否会改变感觉。
企业文化的核心是企业的信念和价值观。企业文化主体是企业的行为方式和管理制度。企业文化体现在员工的工作效率,员工的满意度,企业的竞争力,市场对企业创造价值的认可等。
提高工作效率的要点:组织结构,分工协作,奖励和惩罚,有效监督,质量控制。
提高员工满意度的要点:有效激励,公平竞争,利益共享,意见沟通,价值认同,培训,内部活动。
提高企业的品牌价值:企业信誉,产品质量,市场定位和企业形象,广告和宣传,发展规划和公共关系。
企业文化通常是由企业的理念文化、企业的制度文化、企业的行为文化、企业的物质文化等四个层次构成的。
一、企业的理念文化
企业的理念文化是用以指导企业开展生产经营活动的群体意识和价值观念。
正确的经营理念,可以激发全体员工崇高的使命感和奋力工作的干劲。因此无论从哪个方面来说,经营理念都非常重要。对于企业来说,技术力量、销售力量、资金力量以及人才等等,虽然都是重要因素,但最根本的还是正确的经营理念。只有在正确的经营理念的基础上,才能真正有效地使人员、技术和资金发挥作用。
二、企业制度文化
企业的制度文化是由企业的法律形态、组织形态和管理形态构成的外显文化,它是企业文化的中坚和桥梁,能够把企业文化中的物质文化和理念文化有机的结合成一个整体。企业制度文化一般包括企业法规、企业的经营制度和企业的管理制度。
三、企业的行为文化
企业行为文化是指企业员工在生产经营、学习娱乐中产生的活动文化。它包括企业生产经营、教育宣传、人际关系活动、文娱体育活动中产生的文化现象。它是企业经营作风、精神面貌、人际关系的动态体现,也是企业价值观的折射。
四、企业的物质文化
企业文化作为社会文化的一个子系统,其显著特点就是以物质为载体,物质文化是它的外部表现形式。优秀的企业文化是通过产品的开发、服务的质量、产品的信誉和企业的生产环境、生活环境、文化设施等物质现象来体现的。
1, complete member participate in, abstract company culture. In the beginning of company culture is built, the problem that appears the most easily, with respect to the apiration that is him basis of small number of people, sit in the without foundation in the house to define company culture, brought about company culture finally to become metaphysical written language, both neither can reflect the characteristic of the enterprise, did not get the self-identity of employee again. Build in company culture so at the beginning of, should with the enterprise possessory give priority to with core group, offer the way that company culture builds and total principle, big framework, divide branch, estate to organize employee to begin thereafter discuss greatly, combinative business development is actual, located development of current situation of rank of industry characteristic, employee, future plans wait, undertake combing abstracting to the core element of company culture, form the first draft of company culture.
2, discuss repeatedly, define company culture. After the first draft of company culture comes out, want to take the lead by branch of company culture dominant, hand in hand company culture expert, after offerring general pattern plate by company culture expert, ask for an enterprise to lead an opinion first, faculty discussion is started to revise after; Seek leader opinion again, reappearance moves employee discussion to revise; Seek company culture expert and industry leader opinion again, reappearance moves employee discussion to revise, discuss certain kind face-to-face by industry leader and company culture expert finally, to company culture relevant content undertakes relapsing discussion is revised, in order to make sure company culture content is scientific, reasonable, have the bright distinguishing feature of the enterprise, reflect a business adequately wish scene, mission, spirit, concept and core viewpoint of value. In this process, a few industries appear easily to be in charge of without dominant branch, hand in completely undertake by professional orgnaization, bring about company culture content to did not reflect the problem of the characteristic of this enterprise adequately thereby; A few industries appear easily to lead an opinion again only, despise employee opinion, cause the problem that employee of company culture content looks not to understand or cannot understand; A few industries appear easily dominant of expert of devoid company culture guards a pass, bring about company culture content not not comprehensive, careful, not systematic problem.
Should put dormitory sanitation in above all the first, because sanitation is,leave good impressional to begin to the person. So, make a plan, press on time everyday clean sanitation character, this is very be necessary. Additionally is article put, what thing should be placed over, this sets according to particular him case of the dormitory, the purpose goes to the lavatory namely, not cloggy and quick, normal life.
Civilized dormitory still cannot leave the construction of dormitory culture, how does that build dormitory culture. I feel to should be accomplished the following at 2 o'clock, the first as the student, study is first class important matter, so dormitory study atmosphere should compare dense. The 2nd, the stickup content on the wall also should have literate color, do not want the thing with stickup farfetched what, can be celebrity logion, beautiful scenery drawing is waited a moment.
Guangxi dragon gets the better of: Ethical hill city adds culture drum-tower
On December 25, every nationality autonomous county is gotten the better of in dragon of Guangxi Guilin city park of county bank river, the worker upstairs rouses construction in newly-built culture. Since this year, the construction of autonomous county of Long Sheng every nationality of Guangxi Guilin city according to ethical characteristic standard, be in park of county bank river to build the culture drum-tower that has distinguishing feature of the Dong nationality, drum-tower interior setting is literate room of room of stage, painting and calligraphy, old people activity, exert oneself provides sweet and comfortable culture home for the dweller.
Drum-tower is the main building symbol of minority, it is the dweller holds place of activity of recreational of assembly, discuss official business, culture. In recent years, dragon of Guangxi Guilin city gets the better of every nationality autonomous county to perfect establishment of form a complete set of common culture foundation actively, promote common culture service function further, the happy feeling that exalts dweller of area under administration the life ceaselessly, obtain feeling.
Criterion of establish zoology culture (enterprise of this that is to say wants purpose of 1) specific business to will protect zoology environment self-consciously to bring into business purpose in. Marx is in {1844 year economics philosophy is scriptural " middle finger goes out: &That plant measure that #34; animal just belongs to according to it and need will construct, and the person knows the measure that plants according to any to have production, and know use underlying measure at the object everywhere. Accordingly, the person also comes according to beautiful rule compose.
Content sheds company brand culture to reflect content to shed the figure of the enterprise and spirit. Establish good company image, those who need company culture prop up. Modern other people sheds a business, from the leader the level arrives employee quality, arrive from product quality administrative facilities, build product development from the environment, all without exception permeates the element of culture, all without exception is reflecting content to shed company image.
Culture of brand of content shedding company is a kind of connotation of content shedding enterprise. Have do not shed an enterprise to become a system oneself at the content of surroundings, the harmonious carry of all sorts of mechanisms cannot leave its interior all right company culture.
Now, talent competition is very intense, to make orderly industry group, people must undertake company culture is built, harmonious company culture construction can change the operation pattern of oneself gradually, also last for infuse of company future development motivation. What is company culture construction? Company culture construction is oneself culture concept is formed, shape the process that reachs transmission, construction is crucial part. Company culture construction can be together confluence of different department employee, the cohesive affinity of enterprise oneself and fighting capacity also can promote ceaselessly, company culture builds the spirit that is an enterprise, can drive industry health to develop.
Each enterprise is literate build need, and the content that different company culture builds, method is different, the enterprise wants from oneself realistic point of view undertakes. What is company culture construction? Business concept construction is premise, an any enterprises build perfect administrative system, relation of station management system, employee and action management, crisis management, be business concept construction is main form. Subject of the management means of each enterprise, dimensions, operation is different, answer build to can have business concept according to actual condition, such respects build the behavior of can normative employee, for company culture construction lays solid fundamental; employee is the theme that company culture builds, undertake this respect construction wants to blend in all employee come in, such company culture ability travel effectively, all sorts of the press of enterprise interior and forum, culture conduct propaganda, interior is communicated etc, it is main transmission way.
Undertake company culture builds the group spirit that establishs harmony even, group spirit is specific it is to show the company is interior the collective concept between each employee, this is the main avenue that forms cohesive affinity. What is company culture construction? Industry group spirit is made is main content, controller can assign the task in group efforts system, each cooperation can be reflected in the system, can make clear the duty of different employee so, avoid authority duty unidentified or shuffle problem occurrence; undertakes company culture construction undertakes grooming even, the fragmentary time that go up through the line or is employee undertakes company culture grooms, this kind grooms means asks without fixed time, place, groom to remove those who anticipate purpose, business management person want a standard to groom time, promote the standard of all employee further.
-- Li Jianxi: Chairman of Korea SamSung group
"Raw slices of fish meat is academic " , means new product resembles giving birth to slices of fish meat same, should take the advantage of fresh sell at once go out, otherwise when it becomes " dry slices of fish meat " , hard get off one's hands. And the development of electronic product and promoting also is same argument, want to promote the most advanced product to the market before market competition spreads out, put retail frame on. Such, can earn the costly case that brings by additional time difference. But you should be late only two months, be without competitive advantage but character.
Include: Figure of culture of business concept, behavior, vision.
One, business concept
(1) develop new product, new market ceaselessly;
(2) strengthen ceaselessly, the product product line that expand and has newlier, development has the market;
(3) ceaseless effort, more ceaseless improve product quality, shorten product cycle time.
2, behavior culture
(1) regulations system: Business concept can be fulfilled, the most important in should behaving the regulations system that is in an enterprise, make the behavior of employee can reflect the demand that gives business concept. Standard of if staff action is normative, public relation standard, service behavior standard, crisis management standard, human relation.
(2) the job and decision-making: The routine that business concept must reflect a business and decision-making in, the enterprise is led should set oneself an example to others, make employee has the model of follow the lead of.
(3) celebration, ceremony: Indispensable of all kinds celebration and ceremony can extend business concept effectively, carry out each respects racily. If the enterprise is of all kinds the conference, exhibition, celebration and enterprise interior are exterior the festival.
(4) example, hero: To carry out and implement business concept, need has the model of each branches and staff study, establish example or fine figure to be able to let all employee feel practical effect.
(5) transmission way, education grooms: Want effective transmission company concept, share value system, in also sharing company culture to make employee cogent, build with respect to need expedite and the way of diversification. Be like position of in-house network, the press, forum, conduct propaganda. Use these approaches regular the ground undertakes teach and grooming to employee.
3, visual figure
Woof design should follow the following principles:
1, want to be able to take on company concept, of spirit indicative;
2, can use for a long time, suit with photograph of company distant view;
3, whether to identify easily, have artistic aesthetic feeling;
4, whether to have good difference sex with other industry;
5, have without similar;
6, whether can be the perception changed when enlarge, contractible, black and white yin and yang changes.
The core of company culture is the belief of the enterprise and viewpoint of value. Company culture main body is the behavior means of the enterprise and administrative system. Company culture reflects the work efficiency in employee, the satisfaction of employee is spent, the competition ability of the enterprise, the market achieves those who create value to approbate to the enterprise etc.
Increase the point of work efficiency: Constituent structure, cooperation of division of labor, reward and punish, supervise effectively, quality control.
Increase the point that employee satisfaction spends: Effective and incentive, fairness competes, the interest is shared, the opinion is communicated, value self-identity, groom, in-house activity.
Increase the brand value of the enterprise: Company reputation, product quality, market fixed position and company image, advertisement and conduct propaganda, expand program and public concern.
Company culture is comprised by 4 administrative levels such as the corporeal culture of the concept culture of the enterprise, system culture of the enterprise, behavior culture of the enterprise, enterprise normally.
One, the concept culture of the enterprise
The concept culture of the enterprise is the group consciousness that in order to coachs the enterprise begins production to run an activity and value sense.
Correct management concept, can arouse the mission sense with great faculty and the enthusiasm that do all one can works. Because of this no matter from which for the respect, management concept is very important. To the enterprise, force of technical force, sale force, capital and talent are waited a moment, although be main factor, but the basiccest correct still management concept. Go up in the foundation of correct management concept only, ability makes personnel, technology and capital produce effect effectively.
2, company system culture
The system culture of the enterprise is mix by the legal configuration of the enterprise, organization configuration culture is shown outside managing what configuration forms, it is the backbone of company culture and bridge, can combine the corporeal culture in company culture and concept culture organicly into a whole. Company system culture includes the administrative system of the management system of business law and regulation, enterprise and enterprise commonly.
3, the behavior culture of the enterprise
Company action culture is to show company staff is managed in production, the mobile culture of the generation in learning recreation. It includes company production to manage, the culture phenomenon of the generation in activity of educational conduct propaganda, human concern, entertainment sports activity. The trends that it is business management style, spiritual outlook, human relation is reflected, also be the reflection of company viewpoint of value.
4, the corporeal culture of the enterprise
Company culture regards a society as a subsystem of culture, its are remarkable the characteristic is carrier with material namely, corporeal culture is its exterior expression form. The corporeal appearance such as establishment of the manufacturing environment of the credit of the quality that outstanding company culture is the development that carries a product, service, product and enterprise, surroundings, culture will reflect.