需要因为餐饮企业作为服务行业,其文化是与品牌形象、服务理念等紧密联系的,而文案是传达企业形象和理念的重要方式之一。内容延伸:应具备独特性、吸引力和可读性。文案内容应围绕企业文化核心价值打造,凸显品牌特色和个性。合适的字数、语言简洁易懂以及视觉上的设计也是优秀文案的一部分。通过文案的传播,可以提高企业的知名度、增强品牌认可度,提高销售业绩。
撰写企业文化需要对企业理念、价值观和行为准则进行梳理和提炼。以下是一些建议和步骤,可以帮助您更好地撰写企业文化:
1. 确定企业愿景、使命和核心价值观:这是企业文化的核心,需要明确企业的长远目标、使命和核心价值观。愿景和使命应简洁明了,能够激发员工的工作热情;核心价值观应体现企业的信仰和理念,指导员工的行为。
2. 描述企业发展理念:阐述企业在发展过程中坚持的理念,如创新、务实、合作等。这有助于外界了解企业的经营理念和战略方向。
3. 提炼企业精神:企业精神是企业文化的重要组成部分,可以表现为团结协作、拼搏进取、敬业奉献等。企业精神应具有激励作用,能够凝聚员工力量。
4. 设计企业标志:企业标志是企业文化的外在表现,需要简洁、独特、易于识别。企业标志可以体现企业的形象和品牌特点,有助于提高企业的知名度。
5. 编写企业文化文案:将以上内容整理成文档或PPT,以供内部培训和外部传播。企业文化文案应简洁明了、富有感染力,能够激发员工的自豪感和归属感。
6. 落实企业文化:企业文化需要融入到企业的日常运营和管理中,通过举办文化活动、培训、考核等方式,确保企业文化落地生根。
7. 不断优化和更新企业文化:随着企业的发展和市场环境的变化,企业文化也需要不断优化和更新,以保持其活力和适应性。
撰写企业文化时,可以参考同类企业的优秀案例,但切勿照搬照抄。企业文化应具有独特性,能够体现企业的特点和优势。同时,要注意企业文化的传播和落地,确保企业文化真正成为企业发展的动力。
日常工作:
1、吧台的收款单做好日清日结
2、库房出入库管理
3、核对吧台收款单与后橱出菜单是否相府
月末报表1、资金平衡表
2、经营情况表
3、应收应付表(
4、预收账款表(
5、预付账款
(3-5表就是资金平衡表的附表明细)
企业宗旨:传承川湘文化精髓,发扬融合、创新思想,引领现代川菜新潮流。
企业精神:诚信务实、融合创新、和谐共生 我们把诚信务实放在企业精神的首位,足以可见我们诚实、守信、脚踏实地的工作态度。诚实、守信在当今这个商业社会越来越显得弥足珍贵。虽然任何企业的根本目的都是为企业盈利,但我们反对一切为达到这一目的而不择手段,视消费者权益于不顾的不诚信行为。我们对待消费者就象对朋友一样敞开心扉、以诚相待,因为失去消费者的信任我们就是彻底失败的。企业宗旨:传承川湘文化精髓,发扬融合、创新思想,引领现代川菜新潮流。
企业精神:诚信务实、融合创新、和谐共生 我们把诚信务实放在企业精神的首位,足以可见我们诚实、守信、脚踏实地的工作态度。诚实、守信在当今这个商业社会越来越显得弥足珍贵。虽然任何企业的根本目的都是为企业盈利,但我们反对一切为达到这一目的而不择手段,视消费者权益于不顾的不诚信行为。我们对待消费者就象对朋友一样敞开心扉、以诚相待,因为失去消费者的信任我们就是彻底失败的。
让中国人都能吃上健康卫生美味的饭菜,传承优良企业文化
我觉得可以考虑:
1.营养学
如果懂营养的话,可以从这方面发文,和餐饮也是相关的;
2.菜谱
可以出菜谱,当然不是你餐厅里做的菜的菜谱,可以做家庭餐菜谱、工作餐菜谱等等;
3.饮食文化
对饮食文化有兴趣和了解的话,也可以从这方面发文;
4.食物功能辟谣
这个其实和营养学相关;
5.食物冷知识
这个内容比较轻松、容易吸引关注,也是和营养学相关。
我的看法是:不必要非带着很强的打广告的目的去做这个事,先用相关的内容吸引关注、获取信任,再把好产品介绍给对方。
吃完结账的时候直接告诉服务员需要发票,服务员就会给你开具发票的。吃饭后要求开发票,首先是分清因公还是因私,因公就要告对方发票的抬头以及税号,因私就要告诉对方发票的个人信息。
需要着重关注的主要为两个层面:
1、食欲的诱发
2、享用的氛围
人们追求食物,就是为了好吃与如何吃而已。脱离这两点的文案,都将花费更多功夫去说服消费者,而且极可能还是失败的。
目标了解了,就到了食品文案的结构安排。整体架构分为四个部份:
1、动机诱发:标题+开场白
2、差异细节:产品介绍+制程
3、场景营造:情境+教学
4、品牌情感:故事+理念
这是一个非常好用的文案撰写架构,初学者可以先照这架构多写几次,写熟了之后可以多点自己的延伸与风格。
餐的笔顺是:竖、横、撇、横撇/横、点、横撇/横、点、撇、捺、点、横折、横、横、竖提、撇、点
饮的笔顺是:撇、横撇/横、竖提、撇、横撇/横、撇、捺
饮[ yǐn ]
1.喝,有时特指喝酒:痛~。~料。~食。~水思源。
2.可以喝的东西:冷~。
3.饮子:香苏~。
4.中医指稀痰。
5.心里存着;含着:~恨。
[ yìn ]
给牲畜水喝:~牲口。马~过了。
Need serves as service industry because of meal enterprise, its culture waits for close connection with concept of brand image, service, and article table is one of important way that communicate company image and concept. Content is outspread: Should have uniqueness, appeal and readability. Article table content should be made around value of company culture core, highlight brand characteristic and individual character. Equal word number, language is concise understand easily and the one part that the design on the vision also is excellent article table. Carry the transmission of article table, what can increase a business is famous degree, enhance a brand to approbate degree, raise sale outstanding achievement.
Compose company culture needs to undertake comb and be abstractinged to business concept, viewpoint of value and code of conduct. It is a few proposals and measure below, can help you better compose company culture:
1.Certain business wishs scene, mission and core viewpoint of value: This is the core of company culture, need makes clear the long-term goal of the enterprise, mission and core viewpoint of value. Wish scene and mission should concise palpability, the job that can arouse employee is enthusiastic; Core viewpoint of value should reflect the belief of the enterprise and concept, the behavior of instructional staff.
2.Descriptive company grows a concept: Elaborate the concept that the company is growing process backbone to hold, wait like innovation, deal with concrete matters relating to work, collaboration. This conduces to the outside knowing the management concept of the enterprise and strategic way.
3.Abstract spirit of enterprise: Spirit of enterprise is the main component of company culture, can behave for unitive cooperation, go all out in work the enterprising, dedication that respect property. Spirit of enterprise should have incentive effect, can condense employee force.
4.Design company symbol: Company symbol is the explicit expression of company culture, need is concise, distinctive, identify easily. Company symbol can reflect the figure of the enterprise and brand characteristic, conduce to those who increase a business is famous degree.
5.Compile record of company culture article: Arrange above content existing writings archives or PPT, groom in order to offer interior and exterior transmission. Table of company culture article should concise palpability, rich appeal, can arouse the sense of pride of employee and attributive feeling.
6.Fulfil company culture: In the day-to-day operation that company culture needs to blend in an enterprise and management, through conducting culture activity, groom, the means such as assessment, ensure company culture air plant.
7.Optimize ceaselessly and replace company culture: As the change of the development of the enterprise and market environment, company culture also needs to be optimized ceaselessly and be updated, in order to maintain its vigor and adaptability.
When compose company culture, the excellent case of OK and referenced congener enterprise, but do not copy copy word for word. Company culture should have uniqueness, can reflect the characteristic of the enterprise and dominant position. In the meantime, want to notice the transmission of company culture and be born, ensure company culture becomes the motive force that the company grows truly.
Routine:
1, the gathering sheet of the stage makes written guarantee of good day quiet day
2, storeroom gives government of put in storage
3, check stage gathering sheet and hind cabinet gives menu whether photograph government office
Lunar end forms for reporting statistics 1, capital balances a watch
2, management circumstance watch
3, receivable deal with watch (
4, receive Zhang money to express beforehand (
5, imprest Zhang money
(The subordinate list detail that 3-5 is expressed even if capital expresses evenly)
Business purpose: Marrow of culture of inheritance plain Hunan, develop idea of shirt-sleeve, innovation, lead contemporary plain dish new trend.
Spirit of enterprise: Sincere letter deal with concrete matters relating to work, shirt-sleeve innovation, harmonious accrete the first place that we put sincere letter deal with concrete matters relating to work in spirit of enterprise, enough sees our honest, be as good as one's word, hardheaded job attitude. Honest, be as good as one's word is in current this commerce society more and more appear cover is sufficient precious. Although the primary purpose of any enterprises is to be company profit, but we object everything to achieve this one goal by hook and crook, inspect consumer rights and interests at irrespective not sincere letter behavior. We treat consumer to be just like pair of friends to open our mind euqally, be honest, because lose the faith of consumer,we fail thoroughly namely.Business purpose: Marrow of culture of inheritance plain Hunan, develop idea of shirt-sleeve, innovation, lead contemporary plain dish new trend.
Spirit of enterprise: Sincere letter deal with concrete matters relating to work, shirt-sleeve innovation, harmonious accrete the first place that we put sincere letter deal with concrete matters relating to work in spirit of enterprise, enough sees our honest, be as good as one's word, hardheaded job attitude. Honest, be as good as one's word is in current this commerce society more and more appear cover is sufficient precious. Although the primary purpose of any enterprises is to be company profit, but we object everything to achieve this one goal by hook and crook, inspect consumer rights and interests at irrespective not sincere letter behavior. We treat consumer to be just like pair of friends to open our mind euqally, be honest, because lose the faith of consumer,we fail thoroughly namely.
Let a Chinese can eat on the meal with healthy delicate sanitation, culture of inheritance business of good standing
I feel OK to consider:
1. dietetics
If know nutrition, can from this respect dispatch, with meal also be relevant;
2. cookbook
Can give cookbook, not be the cookbook of the food that makes in your dining-room of course, can do domestic meal cookbook, working eat cookbook to wait a moment;
3. food culture
To the word that dietary culture has fun at and understands, OK also from this respect dispatch;
4. food function refutes a rumor
This is mixed actually dietetics is relevant;
Leng Zhi knows 5. food
This content draws attention more easily, easily, also be related to dietetics.
My view is: Needless blame is taking dozen of very strong advertising purpose to do this thing, draw attention with relevant content first, get credit, introduce good product to the other side again.
The clerk tells need bill directly when eating be over Zhang, the clerk can open bill to you. Invoice of the requirement after having a meal, it is above all because of,distinguishing on business still is illicit, on business is about to accuse bill of the other side look up and duty bugle call, because of illicit the individual information that is about to tell the other side bill.
Those who need to emphasize attention is main for two levels:
1, appetitive is caused
2, enjoyed atmosphere
People seeks food, it is for delicious with how to eat just. Break away from the article table this 2 o'clock, will cost more kongfu to persuade customer, and still fail extremely possibly.
The target understood, arrived the structural arrangement of food article table. Integral framework cent is 4 parts:
1, motive causes: Caption + opening remarks
2, difference detail: Product introduction + makes Cheng
3, setting builds: Circumstances + education
4, brand affection: Story + concept
This is first-rate framework of used article table compose, abecedarian can be written a few times more according to this framework first, write ripe later many bits OKer oneself outspread with the style.
The order of strokes of eat is:
The order of strokes of drink is: Cast aside, the horizontal stroke is cast aside / horizontal, vertical stroke is carried, cast aside, the horizontal stroke is cast aside / horizontal, cast aside, right-falling stroke
Drink [Y ǐ N]
1. is drunk, refer in particular to sometimes drink: Painful ~ . ~ makings. ~ is fed. ~ Shui Saiyuan.
2. drinkable thing: Cold ~ .
3. drink child: Sweet revive ~ .
4. traditional Chinese medical science points to rare phlegmy.
Putting in 5. heart; Containing: ~ hate.
[Y ì N]
Drink to domestic animals water: ~ draught animals. Equestrian ~ passed.